Transmission have just completed branding for Manchester City Council’s, North Manchester Summer Events Programme.

With a brief to celebrate the diverse and energetic range of summer events on offer in North Manchester, whilst conveying a distinct sense of quality to reflect the high standard of the events programme, Transmission along with the North Manchester Regeneration Team, originated the theme ‘Bringing a splash of colour’.

Bold, colourful paint splats were illustrated and combined with a number of diverse images to create a powerful, exciting brand image, reflective of the events themselves. The campaign included posters, flyers, outdoor banners, advertising and the theme of colour was further reinforced by delivering the individual events as a ‘colour swatch’ booklet, which the audience could keep as a a handy reference to the summer events.