Award winning digital marketing agency is now providing full digital marketing support to the Al Fresco Holidays brand and its website www.thomsonalfresco.co.uk..

The team has now consolidated the Pay Per Click (PPC) as well as the SEO Programme and are working alongside Brazen PR on the social media brief and providing insight into affiliate campaigns.

Part of the expanded brief is to provide technical SEO support to Brazen. This will help maximise Al Fresco’s social media conversation with holiday makers before, during and after their holiday, ensuring their experience is as engaging as possible.

The online marketing now offers a personal and meaningful experience for holiday makers who are researching holiday destinations, Al Fresco parks and their surrounding tourist attractions.

In short, the aim is to acquire customers, drive sales and build loyalty to support repeat business.

Simon Wharton, PushON’s Managing Director, said: “Al Fresco has really embraced the latest cutting edge online marketing techniques and are aiming to make the most personalised holiday experience possible.

“Following successfully increasing site traffic and conversion to the Al Fresco website, we’ve consolidated the entire online marketing piece. We are continuing to work alongside Brazen PR and find the combination of our search insights and their PR creativity is providing real tangible returns for the client.

Nick Riggs, Managing Director of Al Fresco Holidays, said, “PushON has successfully worked alongside Brazen PR for over a year now and in this time they have dramatically increased our profile and commercial revenue from the e-commerce website. It’s a pleasure to extend this relationship to include the entire online marketing brief and drive out synergies from a consolidated campaign structure.”