Persian Cat Press launches an innovative free app for iPad and iPhone that takes the hard work out of navigating the App Store by taking you straight to the best it has to offer.

With hundreds of new apps available in the App Store every day, iPad and iPhone owners are faced with a bewildering amount of choice. The charts for each section of the App Store will tell you about sales, but where do you find out about quality?

Building on the Persian Cat Press team’s experience as a publisher of interactive picture book, graphic novel and other iStory apps for iPad and iPhone, Cat-Nav selects the very best apps available in these categories and sends out six informed, well-written recommendations every week.

“We’re looking for the kind of features we put into Persian Cat Press apps – a great story, fantastic writing, vibrant artwork, beautiful music, evocative narration and stylish typography,” says Persian Cat Press Marketing & PR Manager Sean Smith. “We’re also big fans of interactivity that adds to a story rather than takes something away from it.”

“We publish high quality apps and we know that people who like what we do are interested in other apps of a similar quality,” he adds. “We see a lot of apps and we’re delighted to be able to tell you about the best of them.”

Cat-Nav is the first in a series of app releases from the independent, Manchester-based publisher.

Cat-Nav is in the App Store and iTunes now. You can find it here