This course is ideal for those who have little previous experience of sponsorship, or for organisations who don’t have the resources for a dedicated fundraiser but would like to find out more about how to approach companies for support.

The popular and practical course answers questions such as: What is sponsorship? Why does business sponsor culture? How do you create an effective sponsorship plan? How do you approach potential sponsors and how can you effectively manage ongoing relationships with sponsors?

By the end of the course you will be able to:

• Understand how to identify potential business sponsors • Develop a 5 point plan to secure and manage sponsorship • Understand what business needs from their sponsorships • Write compelling sponsorship proposals • Know how to maintain good and ongoing relationships with your sponsors

The course begins at 10am, finishing at 4pm, lunch is included.

Fees: Arts members: £90 + VAT, Non members: £150 + VAT

For bookings contact: – Elizabeth Rogers Administrative Officer Email: elizabeth.rogers@artsandbusiness.org.uk